Clean and Green
Econic® is an innovative high barrier sustainable packaging solution developed in New Zealand to help keep our environment `Clean and Green’. It was purpose-designed to allow eco-conscious companies to reduce their impact on the environment while still retaining the same level of functionality provided by traditional plastic films.
As a company we (Convex) are committed to reduce our impact on the environment and to help other companies do the same – and we have proven that by investing in the development of functional sustainable packaging for over 20 years.
Affordable and Functional
The Econic journey began in 1995 when we purchased what was possibly the first commercial cornstarch-based packaging resin from a visionary company in Europe. We developed that resin into a film we market as GreensackTM. Although Greensack is very functional, with similar properties to traditional Polyethylene (PE) plastic – its softness, opaque colour and initial premium price limited its suitability for widespread use so we developed the film further to make it more affordable and functional. We also started working with other resins made from compostable materials, as they became available – and we continue to do so today.
Since its initial launch in 2010, Econic has evolved to include a growing range of variants that have slightly different renewable content, aesthetic features and barrier properties to the original high barrier film. The majority of every bag or wrapper branded `Econic’, ‘EconicKraft’ or ‘EconicClear’ is made from a combination of compostable films derived from sustainably-managed renewable resources. With the exception of the paper-outer on the EconicKraft bags, each film has been internationally certified to the European and American commercial compostability standards (EN 13432 and ASTM6400) and either the European or Australian home compostable standards: OK Compost Home or AS5810.
Our first Econic pack was developed in response to numerous enquiries from sustainable coffee companies looking for a functional pack that matched their Fairtrade values. It has since become the packaging of choice for a growing range of dry food products, from tea and drinking chocolate to cereals and snack bars. It’s even ideal for pet biscuits!
We understand that to be commercially viable, packaging has to offer good barrier and sealing properties, and needs to be robust enough to withstand production processes and distribution chains with minimal modifications.
Strong Technical Support
The combination of our strong technical support and ongoing product development has allowed us to customise Econic to suit most dry food applications and some selected short-shelf-life moist product packaging applications. We can help you trial Econic from initial packing and sealing to the end of your supply chain to make sure it delivers the performance you need.
Find Out More
Find out more about Convex
To view our other compostable packaging options please Click Here