About Econic®

Our mission is to partner with innovative companies that want to minimise their impact on the environment. If that is you, we invite you to join us in making a positive change.

Clean and Green

Econic® is an innovative high barrier sustainable packaging solution developed in New Zealand to help keep our environment `Clean and Green’. It was purpose-designed to allow eco-conscious companies to reduce their impact on the environment while still retaining the same level of functionality provided by traditional petroleum-based films.

Our Vision

As a company we (Convex) are committed to reduce our impact on the environment and to help other companies do the same – and we have proven that by investing in the development of functional sustainable packaging for over 20 years.

Affordable and Functional

The Econic® journey began in 1995 when we purchased what was possibly the first commercial cornstarch-based packaging resin from a visionary company in Europe. We developed that resin into a film we market as GreensackTM. Although GreensackTM is very functional, with similar properties to traditional Polyethylene (PE) plastic – its softness, opaque colour and initial premium price limited its suitability for widespread use so we developed the film further to make it more affordable and functional. We also started working with other resins made from renewable resources, as they became available – and we continue to do so today.

Sustainably Produced

Econic® is made from three different compostable films that are laminated together to lock in the freshness, taste and flavour of coffee and dry products.The three films are derived from sustainably-produced wood pulp and GM-free corn sources. Each film has been internationally certified to the European (which covers the UK) and American compostability standards (EN 13432 and ASTM6400).The majority of Econic® packaging is made from renewable resources.


                  In 2011 our commitment to sustainable packaging was recognised with an Environmental Packaging award from the Packaging Council of New Zealand (Inc).

Ongoing Development and Technical Support

Fairtrade Values

Our first Econic® pack was developed in response to numerous enquiries from sustainable coffee companies looking for a functional pack that matched their Fairtrade values. It has since become the packaging of choice for a growing range of dry food products, from tea and drinking chocolate to cereals and snack bars. It’s even ideal for pet biscuits!

Commercially Viable

We understand that to be commercially viable, packaging has to offer good barrier and sealing properties, and needs to be robust enough to withstand production processes and distribution chains with minimal modifications.

Strong Technical Support

The combination of our strong technical support and ongoing product development has allowed us to customise Econic® to suit most dry food applications. We can help you trial Econic® from initial packing and sealing to the end of your supply chain to make sure it delivers the performance you need.

Find Out More

Find out more about Convex

To view our other compostable packaging options please Click Here